about us

We bring our diverse design expertise to branding, working across a wide variety of sectors to create striking visual solutions for complex branding problems.

May22669 - Cassandra Kidson & Associates - 2022 MEAM African Exc

Styles come and go. Good design is a language, not a style. — Massimo Vignelli

Graphic design is the profession and academic discipline whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. As opposed to art, whose aim is merely contemplation, design is based on the principle of “form follows a specific function”.

We are the creators of brand stories, the collaborators, the conversation starters...

We pride ourselves in developing a unique brand presence and ensuring brand consistency for your business across all platforms, from print to digital.

We use our design and content expertise to craft a strategy that will boost your business and provide a return on investment for your brand.


creative director

Who created our brand

Cassandra Wimble


Graphic design is the art of visual communication. It is a combination of art and technology that connects through the use of typography, space, style and image.


I scrutinise colour and texture, notice the relationships between objects and often find a pattern and rhythm in what I see all around me. These habits of the eye and mind inspire my creativity.


Over the years I have developed my knowledge and industry network in the design, marketing, digital and print fields. I graduated with a Bachelor’s Degree in Technology Graphic Design from the Durban Institute of Technology and have over 20 years of experience in the industry. 

Having worked as a Graphic Designer, Studio Manager and Creative Director at various ad agencies in South Africa, I decided to establish my own business in 2008, servicing the design requirements of business clients in South Africa and internationally.


I am committed and passionate about my work and its ability to enable the success of others.

“I found I could say things with color and shapes that I couldn’t say any other way—things I had no words for.”
Georgia O’Keeffe
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about your next project .

Offering creative solutions. Dream. Innovate. Implement.